Demand for packaged consumer goods recovered to near pre-COVID-19 levels in June as shops reopened after the government eased lockdown measures and the return of millions of migrants to their villages boosted rural consumption, market researcher Nielsen said.

“June saw a clear but slowish recovery,” said Prasun Basu, president, South Asia zone, Nielsen Global Connect.

Sales of consumer goods witnessed a sharp decline in April and May as markets remained closed and many households had stockpiled provisions in March in anticipation of the government imposing a national lockdown.

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